How to run your annual fund like a capital campaign
Annual campaigns can be run just like capital campaigns. Yes, you heard it right. Far too often, I see an annual campaign as only a single, direct mail campaign. However, you can apply the same campaign structure to annual campaigns as you…
How to brand your resume to land your next development position
Have you ever wondered how you can land that next fundraising job? While networks are important, a branded resume will really make you stand out and land that next position.
Below are steps that you can take to begin to brand yourself as…
How to approach your major donors during your calendar year-end campaign
When organisations start to segment their calendar year-end appeal letters, they often start off with segmenting out active donors and non-active donors. Far too many organisations don't think of segmenting out their major donors for more…
