What Data Should You Leverage From Your Donation Form?
Nonprofit organizations have always fought to engage donors, optimize fundraising, and acquire increased support. However, now more than ever the struggle to raise these metrics has left many fundraising professionals drowning against the rising…
How to Cultivate Your Calendar Year-End Donors Before You Ask
The calendar has turned to October, the last and remaining quarter of the year. If we thought we had time to work on a Calendar Year-End appeal, that time is upon us.
Many groups still send out one direct mail appeal letter sometime in…
The top six steps to creating a new donor welcome series for you not-for-profit
You have new donors who have just given. These are the hardest donors to convert into second-time gifts.
The last thing you want to do is shower them with silence. But in most small not-for-profit organizations, that is exactly what we do.
We…