How to acquire new prospective donors while reactivating lapsed ones
According to recent findings in the 2018 Fundraising Effectiveness Project, The Agitator points out that "The warning signs are there – decreasing numbers of new donors and decreasing reactivation rates of lapsed donors."
We are apparently…
How to create sponsorship opportunities for your fundraising event
So, you have an upcoming special event and you want to seek sponsors, and now you are wondering how to develop sponsorship opportunities that make sense and that inspire businesses to support you.
Well, when I advise my clients on how to…
How to get started with “Moves Management” in your major gift fundraising program
So, you have finally decided to start your major gifts program in your fundraising office, and now you are wondering how to establish a Moves Management system for cultivation.
Well, you may be first wondering, what are moves?
Moves are…
How to pack your annual operating expenses into a family of funds
Have you ever wondered if all you can ask for is general operating support? Or perhaps, you asked how you could offer different projects for your donors to support without creating restricted donations?
I recommend to my clients that they…
How to Find New Major Donors for Your organisation Using an “Inside Out” Prospecting Approach
Soliciting new donors, much like growing your major gifts portfolios and upgrading mid-level donors to give more, should also start with those you already know. Prospects can be hiding in plain sight. It is after you’ve culled through…
How to develop Giving Societies for your non-profit fundraising program
Giving societies can be an excellent way to cultivate, steward, and upgrade donors in your organisation. Some giving societies focus on level, monthly, major, and legacy donors. Generally, non-profits set up various groups at different giving…
How to follow up after a fundraising cultivation event
The cultivation event was a starting point. It’s what you do after the event that counts when it comes to donor cultivation and building sustainable relationships with your attendees. Event follow-up is the critical element to starting…
How to upgrade your donor’s giving to your organisation
organisations often become so focused on acquiring new donors and broadening their universe of prospects rather than developing and building relationships with the ones that they currently have.
Many organisations that I see are not focused…
How to create multiple giving options for all of your donors interests
A wise organisation is one that provides its donors with multiple options, whether programs or projects to invest.
Donors come with all different types of passions held deep in their hearts, and it is our job to match those desires with our…
How to start a major gifts fundraising program without any major donors
How to start a major gifts fundraising program without any major donors
I often get asked, "How can I start a major gifts program if my organisation does not have any major donors?" Is it even possible? And, the short answer is YES!
Even…
How to start a major gift fundraising program even in your small nonprofit
I often get asked, "Isn't my organisation too small to have a major gifts program?" And, I always say, "No!"
Even the very smallest of fundraising offices, can take the same steps to establish a robust major gifts effort for their organisation.
Here…
How to begin preparing for the Certified Fund Raising Executive (CFRE) application and exam
For those interested, in the Certified Fund Raising Executive (CFRE) credential, the most often asked question is, "How do I prepare for the application and the exam?"
Well, for starters, the CFRE is the first globally recognized credential…
